Amazon Product Research Tools

5 Best Amazon Product Research Tools for 2023

If you’re an Amazon seller, you know that finding the right products to sell is crucial to your success. But with so many products available on Amazon, it can be difficult to know which ones are worth your time and investment. That’s where Amazon product research tools come in.

These tools can help you analyze sales data, track trends, and find profitable products to sell on Amazon. In this blog post, we’ll take a look at the five best Amazon product research tools for 2023, and how they can help you streamline your product research process and boost your sales.

5. ZonGuru


ZonGuru offers a comprehensive suite of tools to help you find top-selling products, identify profitable niches, and connect with reliable suppliers. With multiple databases at your fingertips, ZonGuru is an all-in-one solution that simplifies the research process.

One of the standout features of ZonGuru is its easy-to-use interface, which is among the smoothest in the industry. The Niche Finder tool can help you identify a profitable niche if you’re struggling to find one.

Additionally, ZonGuru’s official partnership with Alibaba means that you can easily find the perfect supplier for your product using their Easy Source tool.

4. AMZScout


If you aim to sell products that are already offered by established brands and sellers, you might find it hard to make a mark in the market. To stand out among the competition, you need to bring something unique and innovative to the table. And if you want to venture into untapped niche markets, then AMZScout is a tool that can help you do just that. Many well-known brands, including Dell, Disney, and Casio, have already chosen AMZScout over other Amazon seller tools.

>>READ: AMZScout Review

The primary objective of AMZScout is to help you analyze market trends. You can use this tool to determine the viability of a niche market that has captured the attention of customers.

It also allows you to track other sellers and their chosen niche markets, so you can follow the same path to success. Additionally, AMZScout provides you with valuable data on Google Trend analytics, product sales estimations, FBA costs, and the quality of listed products.

3. Viral Launch

Viral Launch

The next tool on our list of the Best Amazon Product Research Tools is none other than Viral Launch. Selling products on Amazon can be a lot of work, however, with Viral Launch, you can minimize your workload and eliminate all the guesswork from your business, making your product research more efficient than ever before.

>>READ: Viral Launch Review

Viral Launch offers the Product Discovery tool to find the best products, which has access to data of more than 200 million products on Amazon. You can narrow your search to viable options using filters like priority score, categories, keywords, and more. The keyword research tool of Viral Launch can help you find out which are the top-selling keywords.

2. Jungle Scout

Jungle Scout

Jungle Scout is an exceptional product research tool that stands out in the market. Its primary purpose is to assist you in discovering the most excellent products available on Amazon.

The tool offers a plethora of resources, such as training materials, blogs, and other resources, that can help you increase your sales. Even if you’re a beginner, you can still get started with Jungle Scout without any difficulty. It’s an all-in-one tool that caters to beginners, experts, and branded sellers.

>>READ: Jungle Scout Review

Jungle Scout’s Opportunity Finder tool is perfect for beginners because it helps you find high-demand, low-competition keywords. Jungle Scout’s product tracker tool allows you to monitor the sales of every product. You can use advanced filters such as reviews, ratings, historical sales, and other necessary metrics to view all the relevant data.

1. Helium 10

Helium 10

Many Amazon sellers prefer Helium 10 over all other tools because it provides a comprehensive suite of valuable tools. Helium 10 has a diverse array of tools, with many of them having unique names to assist you in choosing which tool to use for specific tasks. One of its standout features for product research is the Black Box.

Helium 10’s Black Box tool is a game-changer as it has access to data for over 450 million Amazon products. This tool also enables you to utilize advanced filters such as product weight, projected sales and trends, images, sales volume, and many more to obtain in-depth metrics.

>>READ: Helium 10 Full Review

In addition, Helium 10’s Trendster tool is ideal for product analysis, providing you with valuable insights such as product sales volume, historical price fluctuations, seasonal demand, and much more.

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